Knowledge is power and that could be financial power. But for that to happen, you need to figure out or understand ways to sell whatever it is that you know. This could be in the form of an online course, membership sites, and a few other ways.
Fortunately, platforms like Kajabi make this a possibility. This platform has been a viable option for people who want to market their knowledge since 2010. You can read this report for more about its history and timestamp achievements over the years.
Of course, there are other alternatives and the goal should be choosing the best-suited option for you. This is why reviews of available options should be taken seriously. To this end, this article will delve into what the Kajabi platform offers. So, continue reading to be well-informed.
What Is Kajabi?
It is a digital hosting platform better suited for people who create, manage, and sell online products, courses, and services. This is because of the various tools and features designed to help users accomplish all these. This is besides the third-party integration features that further enhance the experience.
Kajabi’s Major Features & Capabilities
A review of a digital platform like Kajabi will make very little or no sense if its features & capabilities are not critically examined. To this end, here are some of the things to know:
Website Building
You can create, manage, and generate income streams by creating a website with Kajabi. This platform offers a very convenient way to do this given that you do not have to code. You do not have to be or engage the services of a front-end, back-end, or full-stack developer to build a website with it.
It offers a no-code approach to website creation. If you would like to find out more about what no-code development entails, you can visit: https://www.techtarget.com/.
This also means you can get your new website up and running quickly. There are lots of website-building templates that you can take advantage of. At least, one of them should be ideal enough for you.
Many users have also reported the flexibility of the templates available. For example, you can add pages, design sales funnels, make changes to templates, and even optimize for enhanced site conversion.
Course Creation
There are many digital platforms for website building. However, you should be more deliberate about your choice, especially when you need the website for specific tasks. For example, you cannot afford to work with a random platform if you intend your website for course creation.
Some options are better suited than others for this purpose and Kajabi is high on the list of most suitable options. This is because of the several helpful features it possesses that enable easy course creation.
For example, your created courses can be uploaded using various formats. Audios, videos, quizzes, and PDFs are just to mention a few.
Marketing Tools
Its ability to offer convenience in terms of course creation is not the only highlight. Additionally, it has tools that can enhance the performance of your marketing campaign. This includes the possibility of:
- Using opt-in forms for lead capturing
- Building an email list
- Creating sales funnels
- Using and changing landing pages
Kajabi does quite a lot for course creators and sellers of online products or services. However, an unbiased Kajabi review would reveal that more could still be done to improve the success of marketing campaigns using the platform’s in-built features.
For example, incorporating SMS marketing, lead routing, and dialer system are areas that this platform falls short of expectation. These additional things will only improve the experience of users if they were made available.
But for the most part, Kajabi does a pretty good job. This is also because third-party integration makes up for the aforementioned drawbacks.
Management of Membership Sites
Besides top-notch experience with course creation, Kajabi enables users to properly manage their audience. For example, you can have your audience in various tiers based on their subscription status. As a result, you can open up some information or courses to select members instead of sharing them with everyone.
Analytics
You can keep track of your success rating on this platform. This is possible with evaluation using various in-built assessment metrics that allow you to measure your sales, customer engagement, and revenue performance. This increases your chances of making very informed decisions at various times.
Third-Party Integration
Kajabi offers quite a lot with the features of its in-built tools. However, there are always bound to be restrictions. Fortunately, this platform allows for several third-party integrations.
Sales & Payment
Making sales and receiving payments is not a daunting task on this platform. With its sales & payment-targeted features, you can even do as much as manage coupons, affiliate programs, and discounts. By the way, there are third-party features that can be integrated to improve the experience. More about that is discussed below.
Third-Party Integration
The in-build tools of the platforms offer impressive features. However, there could still be limitations. Fortunately, you do not have to be limited, thanks to third-party integrations that would help advance your course. Third-party tools that further assist or redefine analytics, email marketing, payment solutions, and more can be integrated.
Conclusion
Kajabi is certainly one of the best digital platforms for course creators and those who sell digital products and services. The reason for this stance is due to the platform’s features & capabilities. We have discussed some of them here and advise that you make the right choice as a course creator or one who sells digital products or services.